I am so excited to share with you the 4 Pillars of a successful virtual assistant freelance business to make 2019 YOUR year for growing a fruitful business!
Now is the time for you to stop just wishing you could bring in more money to your business.
Whether you consider yourself a virtual assistant, online business manager, marketing consultant, or freelancer—you can get started today.
The Virtual Assistant Making Money Course encompasses a variety of topics to help you right the ship of your business. You can totally grow your business into what you want it to be.
If virtual assisting is on your to-do list for 2019, then the Virtual Assistant Making Money Course– and this post– will help you get off to a great start.
In working with or meeting with fellow virtual assistants and freelancers over the years, I have quickly noticed a few things that determined whether a business struggled or thrived. After assessing what some have struggled with and what has actually worked for others (and me), I was able to develop the 4 Pillars of a successful virtual assistant business.
The 4 Pillars are what will create a strong platform for a successful virtual assistant business. Like a 4-legged table needs all four legs to stand firm, so do the 4 Pillars need one another to form a firm foundation for your business.
Setting up your business equipped with these 4 Pillars will help you avoid coming across the struggles that fundamentally cause a virtual assistant business to take steps backward or even cause it to fail.
When you have certain key areas in place like customer service, income, and business planning, you won’t have problems creeping up a year or five years down the road. Your business needs to continue growing and can use to stay away from what will only stunt its growth.
Pillar 1 Crafting Your Why
Developing your Why statement will become increasingly important throughout your freelancing career.
There will be days that you don’t want to work, a day when it may seem too difficult to move on, or you experience a roadblock that seems immovable.
Rather than being stressed over your trials, create a visual or audio reminder of why you decided to become a virtual assistant in the first place. If you still haven’t developed your Why, now is as good a time as any.
Brain dump all of the emotions that come to mind when you think of your VA business. I can think of a few right now. Let’s start with freedom, financial security, independence, joy… and you take it from there.
Now list the benefits of a freelance business, all the positives associated with your business. Why find new clients? Why is it that you want to develop client-service relationships?
Then, state the reasons why you started or want to start a VA business. Can you really take your skills outside of the workplace and start your own business doing what you already know?
Next, move on to determining your target market and services. Do you want to work with only women or men, food bloggers, Fortune 500 companies?
For those of you who have already started your journey, list 5 reasons why you love your freelance business.
Now, craft all this information into a formula:
Your very own Why statement!
One of my own why statements read like this:
I strive to connect (my action) online business owners (my target market) with their target market through online marketing and education (services I offered) because I value the schedule flexibility and additional income (my personal motivation).
Don’t wait any longer! Determine your Why, write it down, and place it where you can see it daily.
Pillar 2 Areas of expertise
Nail down and clarify with crystal clear accuracy your areas of expertise. What services will you offer and what skills are you an expert in?
Yes, even as a stay-at-home mom or if you worked in an office YOU have marketable skills.
I provide a Venn Diagram for you in the Virtual Assistance Making Money Course, but you can do this easily yourself.
Think of a Venn Diagram and brain dump our passions and interests in one circle. In the second circle, list all of your experiences, volunteer skills, and education.
Where these two circles meet and overlap is your area of expertise. Visually seeing what you should offer will expel the recipe for success with your virtual assistant business.
There is NOTHING better than combining education and experience with what you truly love to do and get paid for it!
Pillar 3 Business plan
Having a business plan is a MUST and I couldn’t stress it enough. Even a simple one-page business plan that I have already set up for you in the Virtual Assistance Making Money Course can help solidify the strategy for your business growth.
Once you write down and commit to a plan, you will see how there are things on it that you had not thought about previously.
Whether it be a one-pager like the course business plan template or it is a 20-page detailed strategy, start now or regret it later.
A business plan consists of your Why statement, a start date, a business name, business idea, target market, services offered, marketing strategy, and financial strategy.
Take a look at the 10 ideas for your business plan in my How to Write a Virtual Assistant Business Plan article. I also provide a PDF in the Virtual Assistance Making Money Course for a business plan idea.
Every aspect of a business plan is crucial to get established and quite urgently when starting your business.
For instance, determining your business name is critical in sourcing URLs to direct clients and keywords in your name will cause your business to appear more often in Google Searches when your name relates to the industry a little clearer.
For example, a virtual assistant business with a business name like Crafting with Molly won’t benefit you or drive business to your site effectively.
Pillar 4 Setting Income Goals
Finally, goal setting is key in helping you reach your business objectives and even go beyond what you have expected.
Goal setting gives you a projected growth track, something to work towards. Your income goals should include short and long-term goals. I especially, included this as a pillar because it completes the financial freedom part of a strong business foundation.
The Virtual Assistant Coaching Community is here to help you with goal setting, the 4 Pillars of a successful VA business, and all that is in the Virtual Assistance Making Money Course INCLUDING accountability and community.
All of these pillars, put together, give us motivation towards financial freedom.
Remember that if any of these is missing, you run the risk of stalling your business growth or even causing it to collapse. If you find yourself struggling to find clients, retain clients, or offer more services then re-evaluating your business plan may be a great idea to get you back on track.
Your business may evolve, so your business plan may need some adjustment. Going back to the basics will always give you an opportunity for a fresh start.
Laying this foundation will catapult you to build up all the other areas covered in the Virtual Assistance Making Money Course like customer care, crafting contracts, proposals, and determining prices.
Build your business on a strong foundation and see how you will have the confidence to grow exponentially.
Do you have any questions for me? Do you have any questions about the 4 Pillars, how they were developed, or how they can help you through the hurdles in your freelance journey?
Let us know how you are struggling or succeeding? We are a community and are truly better when we learn together!